OriginDNA is content provenance infrastructure. Today each image is registered, timestamped in a public record no one can backdate, and fingerprinted so its origin survives screenshots, re-uploads and stripped metadata; signing at creation to the open C2PA standard is planned. From August 2, 2026 the EU AI Act requires AI-generated content to be marked — OriginDNA is built to turn that obligation into one API call.
A cryptographic signature attached the moment the image is made, following the open C2PA standard — who made it, with what tool, when. Tamper with the file and the signature breaks. Not live yet: today the API registers and timestamps; signing ships next.
The image's fingerprint is anchored into a public, append-only record. Anyone can independently confirm "this existed by this date" — without an OriginDNA account and without trusting us.
Social platforms strip metadata on upload. OriginDNA also stores a perceptual fingerprint, so a stripped, resized or recompressed copy can still be matched back to its registered original.
| Date | What happens | What it means for you |
|---|---|---|
| Aug 2, 2026 | EU AI Act Article 50 applies; California SB 942 takes effect the same day. | Article 50 transparency duties begin. New GenAI systems must mark AI-generated content in machine-readable form (Art. 50(2)) from day one; chatbot and deepfake disclosures also apply. |
| Dec 2, 2026 | Art. 50(2) machine-readable marking grace ends for GenAI systems already on the market before Aug 2, 2026. | Legacy GenAI apps must mark too — the enforcement wave OriginDNA is built for. Other Art. 50 duties were not deferred. |
| Feb 2, 2027 | Interoperable detection required (Code of Practice pathway; consortium route open to SMEs). | Ad-hoc watermarks won't cut it; standards-based, interoperable marking will. |
| Since Jan 14, 2026 | Etsy requires sellers to disclose AI-made work. | Marketplaces moved first — sellers need a better answer than a checkbox. |
Not legal advice — dates from the EU AI Act timeline and the Digital Omnibus Art. 50(2) carve-out. Your obligations depend on your product and jurisdiction.
Image generators, avatar apps, design tools. Add Article 50-oriented marking with one API call: register, timestamp, fingerprint today — signing when it ships — and give your users a public verify link.
Self-serve API · from $49/mo at launchEtsy requires AI disclosure since January 14, 2026. Prove which of your work is original, when it was made, and show buyers a verifiable badge.
Badge plans · from $5/mo at launchVerify what you publish and check what you're sent. Free for fact-checking organizations — forever. That's a promise, not a trial.
Free for fact-checkersTimestamped, tamper-evident records of digital content for disputes and documentation. TR/MENA focus. Coming after the core API.
Later — join the waitlist to shape itNo — deliberately. Detectors guess after the fact and are wrong often enough to be dangerous. OriginDNA works from the other end: content proves where it came from at creation. Provenance, not detection.
No wallet, no token, nothing to buy or hold — and no token is planned. OriginDNA is a normal SaaS subscription. We never touch user funds.
Your image's fingerprint is written into a public, append-only record. Anyone can recompute the fingerprint and look it up there — no OriginDNA account needed. If we disappeared tomorrow, the proof would still stand.
Careful answer: OriginDNA will sign to the open C2PA standard — signing is planned; today the API registers and timestamps — and we operate our own public verify page. We are not yet a certified member of the C2PA conformance program, so we don't claim "trusted Content Credentials" status — and we won't until it's true.
v1 is images — JPG and PNG. Video, audio and mobile SDKs are on the roadmap after the core API is solid.
No launch date has been announced. Waitlist members get early access first, launch pricing, and a say in the API design.
New to provenance? Read the guides: how provenance differs from AI detection, what Content Credentials (C2PA) are, and how a content record is verified.
Tell us which deadline is yours. Early access, launch pricing, API design input — no spam, a handful of emails total.